Apple’s profits from video games in 2019 was reportedly $8.5 billion, higher than Sony, Nintendo, Microsoft, and Activision Blizzard combined.
Apple reportedly made more profits from video games than Sony, Nintendo, Microsoft, and Activision Blizzard combined in 2019, despite not developing games of its own. The Cupertino, California-based tech giant charges a 30% cut for all digital purchases made through its App Store, which is the only official way of paying for games and making in-game purchases on iPhones and iPads. The company was recently sued by Epic Games for precisely that practice, which prevents app developers from collecting any subscription fees by any method that would circumvent the App Store payment option.
Apple also rakes in money from its Arcade gaming subscription service that is available on devices running iOS 13 and later. The service launched in late 2019, so it is unlikely to have contributed significantly to Apple’s gaming revenues that year but has since become an area of focus for the company as it looks to improve its presence in the mobile gaming scene. As of 2021, Apple may not be making any games of its own, but its influence in at least the mobile gaming sector is undeniable.